31 July 2008
GE Healthcare Committed To Sports Medicine, Supports The Medical Team Of The Spanish Olympic Committee With Its Leading Compact Ultrasound System
- Used as first point of care, GE Healthcare’s leading compact ultrasound system, the LOGIQ e, will assist clinicians with an early diagnosis of athletes tendon and ligament injuries
- Portability, ease of use and high quality imaging positions compact ultrasound as a critical tool for assisting elite Spanish athletes, soon to compete at the 2008 Beijing Olympic Games, achieve optimum performance.
Madrid, Spain, 31 July, 2008 Today, GE Healthcare, the US$17 billion healthcare business of General Electric Company (GE), announces broadening the use of its LOGIQ e, a leading compact ultrasound system to the medical team of the Spanish Olympic Committee (COE). This system will be used prior, during and after the 2008 Beijing Olympics, on all elite Spanish athletes. GE Healthcare’s LOGIQ e, will now offer the COE a more proactive approach to elite athlete injury care management, bringing earlier diagnosis to the point of care.
Sports medicine has recently become a cutting-edge discipline aimed at helping athletes achieve optimum performances while ensuring their physical and psychological integrity. This challenge requires sports physicians to equip themselves with advanced technology, especially in the field of medical imaging.
GE Healthcares LOGIQ e, a lightweight, portable ultrasound system enables real-time diagnosis, is designed for a modern, all-digital healthcare environment, allowing clinicians to share information for consultation and to archive results electronically.
Ultrasound imaging provides a clear window into the body allowing dynamic observation of internal structures such as the visualisation of muscle or tendon fibres, enabling clinicians to quickly and accurately identify sites of injury or painful pathologies.
The Medical Team of the Spanish Olympic Committee, will benefit from this new imaging tool, as it will allow them to accurately assess and monitor both chronic and acute muscular and tendon injuries of athletes and help to increase the understanding of each individuals healing process and facilitate optimum recovery and return to competition.
The earlier an injury is diagnosed the faster and more accurately it can be treated. From an athlete’s perspective, the healing process can be followed visually which helps to foster a positive attitude and can aid recovery.
Luis Ortega, Ultrasound General Manager, Spain & Portugal commented “ Elite sport is more physically and psychologically demanding than ever before and we have seen a tremendous rise in customers needs for having access to advanced ultrasound systems, such as the LOGIQ e, on-hand during training and competitions to enable immediate and accurate assessment of injuries at the moment they occur. Our association with the COE is a great honour for us in GE Healthcare Spain as this further exemplifies our strength for working and joining forces with leading institutes whom also believe in our vision of ‘Early Health’.”
At GE Healthcare we are committed to delivering the benefit of our compact ultrasound offerings to all levels of sport, so in the future, on condition of suitable physician training, not only professional athletes, but amateur athletes could also benefit from this technology.
About GE and the Olympic Games
GE is the exclusive provider of a wide range of innovative products and services that are integral to staging a successful Olympic Games. GE works closely with host countries, cities and organizing committees to provide infrastructure solutions for Olympic venues including power, lighting, water treatment, transportation and security, and to supply hospitals with ultrasound and MRI equipment to help doctors treat athletes. In addition, NBC Universal, a division of GE, is the exclusive U.S. media partner of the Olympic Games, with its partnership also extending through 2012. For more information, visit www.ge.com/olympicgames. About GE
GE is a diversified global infrastructure, finance and media company that is built to meet essential world needs. From energy, water, transportation and health to access to money and information, GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. For more information, visit the company's Web site at www.ge.com.
GE is Imagination at Work. About GE Healthcare
GE Healthcare provides transformational medical technologies and services that are shaping a new age of patient care. Our expertise in medical imaging and information technologies, medical diagnostics, patient monitoring systems, performance improvement, drug discovery, and biopharmaceutical manufacturing technologies is helping clinicians around the world re-imagine new ways to predict, diagnose, inform, treat and monitor disease, so patients can live their lives to the fullest.
GE Healthcare's broad range of products and services enables healthcare providers to better diagnose and treat cancer, heart disease, neurological diseases and other conditions earlier. Our vision for the future is to enable a new "early health" model of care focused on earlier diagnosis, pre-symptomatic disease detection and disease prevention. Headquartered in the United Kingdom, GE Healthcare is a $17 billion unit of General Electric Company (NYSE: GE). Worldwide, GE Healthcare employs more than 46,000 people committed to serving healthcare professionals and their patients in more than 100 countries. For more information about GE Healthcare, visit our website at www.gehealthcare.com.
